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Employee Recognition

Employee recognition translates into increased productivity and a more pleasant working environment. Promotional products make great awards for hardworking employees. They show that quality work and productivity is greatly appreciated. A little extra effort from your most productive employees can make a huge difference to the overall performance of your company.

Healthy competition in the workplace can be highly productive. Establish a reasonable goal for your employees and offer a promotional product as a reward for achieving that goal. High-end luxury items are great motivators. Promosonline.com can customize products like leather jackets , briefcases , Ipod’s, CD players and more. In addition to the customized product, an employee who earns a sought-after performance reward earns priceless bragging rights.

If your team falls short of a goal, it can still be worthwhile to reward employee efforts. Sometimes a desired outcome is not achieved for reasons that are uncontrollable. This does not make the effort to succeed less significant. Show your appreciation to a hardworking staff for making a valiant effort. A token of appreciation from the company will motivate employees to improve performance.

Recognizing employees is about giving back to the company. Even a very simple gesture can mean a lot, particularly for employees who hold low-profile positions in a company. Any person who feels appreciated for his or her talents and drive is likely to work even harder to achieve. Invest in your employees and you invest in the long-term success of the company.

Internal branding is driving the creation of major budgets earmarked to market the company's benefits, products and services to its employees just as vigorously as it does to its customers. The effort helps ensure that employees are engaged and happy. Recent studies have found a direct link between employee satisfaction — including those that have no direct contact with customers — customer satisfaction and improved financial performance.

“Companies are realizing that their bottom line is impacted by how satisfied and productive their employees are,” says Karen Renk, executive director of the Incentive Marketing Association (IMA). “Though organizations have said that our most important asset is our people, that isn't necessarily the way they responded to budget demands. Now we see corporations really investing in their employees. So, rather than being seen as cost centers, there is a paradigm shift where employees are being seen as the profit centers. If an employee is engaged and productive and invested in the company's success, they are going to in turn ensure customer satisfaction.”

That focus is bolstered by a 2005 study by Fortune magazine that found that the stocks of companies on its annual list of the “100 best places to work” collectively beat the broader market by more than 300%. Those companies earned 176% compared with the Russell 3000's 42% return and the S&P 500's 39%, the study found.

Internal branding has become a major component in employee incentive and recognition programs, rewarding employees for a job well done and enticing top talent to stay on board.

The IMA projected that spending on products and services used for incentive programs reached $28 billion last year, up from $26 billion in 2000.